Kathryn Barry

Hi, I'm kathrYn


here’s a bit about how I think,
work, and design


here’s a bit about how I think, work, and design

EXPERIENCE Designer

EXPERIENCE Designer

EXPERIENCE Designer

EXPERIENCE Designer

Based In NYC

Based In NYC

Based In NYC

Based In NYC

I’m a designer who’s most interested in the messy middle of a problem, where things aren’t clearly defined yet, and the path forward isn’t obvious.

I like working through complexity, whether that’s untangling a system, shaping an experience over time, or figuring out how something should behave in moments where users need clarity the most.

In my current role, I’ve had the opportunity to own design end-to-end, which means I spend as much time defining the problem as I do designing the solution. I work closely with clients, strategy, and technology partners to shape ideas, pressure-test decisions, and bring things to life in a way that actually works in the real world.

I tend to think in systems rather than screens, and I’m drawn to work where the challenge is not just making something look good, but making something complicated feel usable, structured, and human.

I’m especially interested in continuing to apply this approach in new industries and product spaces.

WORK EXPERIENCE


ENTRADA — Senior Experience Designer
January 2021 – Present · New York, NY

Experience design organization focused on complex, high-stakes user journeys, where I progressed from junior to senior designer leading product-focused digital work


  • Lead product design in a regulated environment, balancing user needs, business goals, and compliance across multiple digital experiences

  • Manage a junior designer and a rotating bench of freelancers, providing mentorship, feedback, and creative direction across projects

  • Build and scale design systems and component libraries to support consistent, efficient delivery across responsive web and mobile experiences

  • Lead the design of AI-powered products, defining interaction models and user experiences for real-time, personalized support

  • Present product strategy and design solutions to executive stakeholders, translating insights into aligned decisions and actionable roadmaps

  • Partner with internal and external technology and strategy teams to define requirements and deliver cohesive, user-centered solutions

  • Design and deliver AI-powered and platform-based products used by real users, improving access to information and reducing friction across complex workflows

  • Simplify complex workflows into structured experiences that improved usability and user engagement


ENTRADA — Senior Experience Designer
January 2021 – Present · New York, NY


Experience design organization focused on complex, high-stakes user journeys, where I progressed from junior to senior designer leading product-focused digital work


  • Lead product design in a regulated environment, balancing user needs, business goals, and compliance across multiple digital experiences

  • Manage a junior designer and a rotating bench of freelancers, providing mentorship, feedback, and creative direction across projects

  • Build and scale design systems and component libraries to support consistent, efficient delivery across responsive web and mobile experiences

  • Lead the design of AI-powered products, defining interaction models and user experiences for real-time, personalized support

  • Present product strategy and design solutions to executive stakeholders, translating insights into aligned decisions and actionable roadmaps

  • Partner with internal and external technology and strategy teams to define requirements and deliver cohesive, user-centered solutions

  • Design and deliver AI-powered and platform-based products used by real users, improving access to information and reducing friction across complex workflows

  • Simplify complex workflows into structured experiences that improved usability and user engagement


ENTRADA — Senior Experience Designer
January 2021 – Present · New York, NY


Experience design organization focused on complex, high-stakes user journeys, where I progressed from junior to senior designer leading product-focused digital work


  • Lead product design in a regulated environment, balancing user needs, business goals, and compliance across multiple digital experiences

  • Manage a junior designer and a rotating bench of freelancers, providing mentorship, feedback, and creative direction across projects

  • Build and scale design systems and component libraries to support consistent, efficient delivery across responsive web and mobile experiences

  • Lead the design of AI-powered products, defining interaction models and user experiences for real-time, personalized support

  • Present product strategy and design solutions to executive stakeholders, translating insights into aligned decisions and actionable roadmaps

  • Partner with internal and external technology and strategy teams to define requirements and deliver cohesive, user-centered solutions

  • Design and deliver AI-powered and platform-based products used by real users, improving access to information and reducing friction across complex workflows

  • Simplify complex workflows into structured experiences that improved usability and user engagement


ENTRADA — Senior Experience Designer
January 2021 – Present · New York, NY


Experience design organization focused on complex, high-stakes user journeys, where I progressed from junior to senior designer leading product-focused digital work


  • Lead product design in a regulated environment, balancing user needs, business goals, and compliance across multiple digital experiences

  • Manage a junior designer and a rotating bench of freelancers, providing mentorship, feedback, and creative direction across projects

  • Build and scale design systems and component libraries to support consistent, efficient delivery across responsive web and mobile experiences

  • Lead the design of AI-powered products, defining interaction models and user experiences for real-time, personalized support

  • Present product strategy and design solutions to executive stakeholders, translating insights into aligned decisions and actionable roadmaps

  • Partner with internal and external technology and strategy teams to define requirements and deliver cohesive, user-centered solutions

  • Design and deliver AI-powered and platform-based products used by real users, improving access to information and reducing friction across complex workflows

  • Simplify complex workflows into structured experiences that improved usability and user engagement


Education

University of florida
Master of Arts in Web Design and Online Communication

Bachelor of Science in Psychology


University of florida

Master of Arts in Web Design and Online Communication

Bachelor of Science in Psychology


Skills & Strengths

Product & UX

User flows, Wireframing, Prototyping, Interaction design, Information architecture

Tools

Figma, Adobe Creative Suite, HTML5/CSS3, WordPress

Collaboration & Strategy

Workshop facilitation, Cross-functional collaboration, Stakeholder alignment

Product & UX

User flows, Wireframing, Prototyping, Interaction design, Information architecture

Tools

Figma, Adobe Creative Suite, HTML5/CSS3, WordPress

Collaboration & Strategy

Workshop facilitation, Cross-functional collaboration, Stakeholder alignment

VALUES I DESIGN BY

VALUES I
DESIGN BY

Clarity over complexity

Progress over perfection

Details matter

Growth through collaboration

let's

let's

discover

discover

work

create

discover

discover

discover

work

create

discover

together

together

Get In Touch

Get In Touch

Get In Touch

Contact Me

Kathryn.barry25@gmail.com

239.776.2892

Contact Me

Kathryn.barry25@gmail.com

239.776.2892

Contact Me

Kathryn.barry25@gmail.com

239.776.2892